Top tweet round up of #seslondon - Day two

The second day of SES London saw a drop in the amount of activity on Twitter coverage. This was due to the lack of consistency of over the hashtags used for the reporting of the sessions. Perhaps the organisers should do more to promote an 'official' SESLondon hastag next time? It makes coverage of the event much harder when their are multiple streams being discussed.

We decided to follow the previous days hashtag #seslondon and saw more interesting posts, mainly around the social networking side of things and the ways that businesses are using them to promote themselves and drive sales. Enjoy!

• Morning keynote: Bryan Eisenberg - 21 Secrets of Top Converting Websites. http://bit.ly/dusnnP - http://twitter.com/danielkjellsson/statuses/9226844757 
• Amazon performs 200 tests a month on their site - http://twitter.com/GavinSmithLeeds/statuses/9227813533
• 21% of Facebook's traffic comes from instant messenger (MSN) - http://twitter.com/KnutBarth/statuses/9249724547
• Fascinating insights from outrider / comscore on effects of social media on conversion across all channels http://bit.ly/1D8WE - http://twitter.com/chrislunduk/statuses/9242370908
• Video 50 times more likely to get a first page ranking than a text page #seslondon - http://twitter.com/DavidWorsfold/status/9241934528
• Five times more views if you can get your video embedded in a blog etc #seslondon - http://twitter.com/DavidWorsfold/status/9242297119
• Social Media synergy with search proven by GroupM study http://bit.ly/Xn4Q #ses2 #seslondon - http://twitter.com/CrispinSheridan/status/9242160275 
• Eye tracking studies show that search listings including images significantly removes the users focus from 1st position - http://twitter.com/GavinSmithLeeds/statuses/9228703042
• Crispin Sheridan "exp conversion rate from referring traffic sources such as Facebook and Twitter avg 5%" - http://twitter.com/sammurray/statuses/9242004828
• 53% of Facebook users visit the site every day. That's quite a few people - http://twitter.com/thehacksaw/statuses/9241459240
• avereage uk facebook user spends 202 mins a month on FB - http://twitter.com/chrislunduk/statuses/9241345251
• Search can get people to a site but often the content disappoints - http://twitter.com/DavidWorsfold/statuses/9240884442 
• Email is very important to all political parties. Labour call it the 'Holy Grail' with 80% clickrate - http://twitter.com/thehacksaw/statuses/9238185538
• I've seen the future of SEO. And it looks like this http://bit.ly/akiagC - http://twitter.com/NicholaStott/statuses/9233781042
• Google states they make around 400 changes a year to their algorithm so how we do keep up to date? - http://twitter.com/sammurray/statuses/9233146212
• the fastest growing segment in Facebook is 55-65 year old females! - http://twitter.com/MatW/status/9229472129
• "You can't create a viral campaign. You create a good idea and it might go viral" - http://twitter.com/adcenter/statuses/9229552126
• Onebox results are appearing twice as much on higher traffic volume searches than they were a year ago - http://twitter.com/ZirconZippy/statuses/9229545456
• Social Media101: If Facebook was a country it would be the 4th largest in the world - http://twitter.com/lisadmyers/statuses/9229244347
• 34% of bloggers post opinions on products & services. Not a lot? Now consider there is over 200 million blogs - http://twitter.com/sammurray/statuses/9229153709
• social media has overtaken porn as the number activity on the web - http://twitter.com/sammurray/statuses/9228928714
• 21 sectres of top converting websites http://bit.ly/9QvCoI - http://twitter.com/NicholaStott/statuses/9227981805