Last Friday saw the team here at Adido show their most competitive sides as we were split down the middle into two rival teams for our teambuilding day. The event was put on by one of our clients, Cumulus Outdoor Events, who specialise in outdoor teambuilding activities. The morning started with a brief from our event leader, Tomo, who had us all laughing from the word go – but ensured we still were listening to his concise instructions. We were…
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A few more reasons why you should optimise your site for mobile
…positions on a mobile device (the importance of which is discussed here), Google has also started to consider an advertiser’s mobile compatibility in determining quality score. For those that don’t know, quality score is the label given to a collection of metrics used by Google to determine where an ad is ranked (in conjunction with its keyword bid). Quality score matters because it is representative of the relevance of an ad to a user’s search…
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